Sustaining The Philippine Animation Industry
Animation is one of the industries expected to earn a two-digit growth in the next few years. International research firm MarketsandMarkets projects that the animation and gaming market will hit $242.93 billion in 2016 from 2010’s $122.20—that’s a compound annual growth rate (CAGR) of 12.94 percent. Here in the Philippines, the Business Processing Association of the Philippines (BPAP) considers animation as ‘one of the most promising sectors in the IT-BPO industry’ (globally, the Philippines is number one in voice services provider and number two in non-voice, complex services). Data from the DTI shows the Philippine animation industry earned $142 million-worth of revenues last year.
